July 2026 Barrie & Simcoe County Real Estate Market Update

Is the real estate market finally turning around?

Well, I have some good news for you this month.

But there's a catch.  Depending on what you're selling—and where you're selling it—the market can look completely different

The real estate market isn't moving in one direction. It depends very heavily on what you're selling and where you are.

I think the market turn around is just going to happen and most people won’t notice it until it is well underway.

Simcoe County

Here is the big picture for all of Simcoe County.

739 sales, up 6%

Average price $744,131, down 9%

New listings 2,100, down 15%

6.1 months of inventory, down from 6.9

Average 39 days on market

Looking at Simcoe County as a whole, July was actually a little more active than last year, with sales up 6%. Prices are still down 9%, but we're also seeing fewer new listings and inventory has dropped to 6.1 months. So overall, we're still in a buyer-friendly market, but the numbers suggest the market may be starting to tighten up a little.

Barrie Detached:

I'm here in Barrie with detached houses because this is one of the encouraging parts of the July statistics."

Sales were up an impressive 24% compared with July of last year.

Now, before I tell you the market is suddenly booming again, there's something else we need to look at.

Prices are still down about 6% from a year ago, so we're certainly not back to the market we had a few years ago."

But look at the inventory. We're down to 4.4 months of inventory."

That is sitting squarely in a balanced market.

So if you're a homeowner with a detached house in Barrie, this is probably the part of the July report I'd be paying the most attention to.

Townhouses:

Now let's move down the road a little bit and look at townhouses."

"Something interesting happens here."

Sales are down 10%.

That may sound like a lot but there were only 26 sales in July so that 10% works out to 3 less sales than last year. Not a huge deal in the big scope of things.

So sales are down 10%, but here's the interesting part: new listings are down 27%. There is less inventory for those buyers to choose from. If there had of been more inventory, I bet we would have had more sales. Buyers are still there, they are just waiting for more selection.

Barrie Condos:

Now we're at one of the more interesting parts of the July report — Barrie condominiums.

And I have to admit, these numbers surprised me a little bit.

Let's start with sales. There were 30 condos sold in July, which is 15% more than we saw in July of last year.

And the average price? $524,033 — up 3%.

So, unlike some of the other segments we're looking at, both sales and prices are actually moving in the right direction.

But there's another number here that I think is even more interesting. There were only 70 new condo listings in July — that's 30% fewer than last year.

And because we have fewer new listings coming onto the market, inventory has dropped to 5.5 months, which is about two months lower than it was a year ago.

Now, 5.5 months of inventory is still not a tight market. Buyers still have choices, and condos are taking an average of 50 days to sell.

But when you put all of these numbers together — more sales, slightly higher prices, fewer new listings and substantially lower inventory — I think there's a reasonable argument that the Barrie condo market may finally be starting to stabilize."

Innisfil:

And this is where things get a little bit confusing. Because if you drive about 20 minutes south of Barrie, the story changes quite a bit.

Fifty homes sold in Innisfil during July, which is up 16% from last year. So far, so good.

But the average price was down 35%.      Thirty-five percent.

Now, before somebody reading this who owns a house in Innisfil starts preparing to sell at a 35% discount, there's an important caveat here. I went back to my video from last year about July statistics to find out why that number was so high and it turns out there was one sale for $11,500,000 in July 2025 that really skewed the average higher.

So that explains the 35% drop. If you live in Innisfil, don’t panic, your house did not lose 35% of its value in one month.

And now we head north, because the market looks very different in some of the rural areas.

Oro-Medonte

The main story here is that the market has become more challenging for sellers.

Only 23 properties sold, down 24% from last July. Average price was $937,130, down 13%.

There are now 8.2 months of inventory, up from 7.1. Homes are taking an average of 48 days to sell.

Oro-Medonte continues to be a challenging market for sellers. Sales are down 24%, the average price is down 13%, and we now have over eight months of inventory. So buyers have plenty of choice, and sellers need to be realistic about pricing.

Springwater

Springwater is somewhat similar, but not quite as negative.

23 properties sold, down 8%. Average price was $962,252, down 7%.

New listings were basically unchanged, down only 1%. Inventory is 7.3 months, down from 8 months.

Homes are taking 30 days to sell.

"Springwater is also a buyer-friendly market, with 7.3 months of inventory. Prices are down 7% from last year, but inventory has actually improved slightly, and homes are selling in about 30 days. So it's a softer market, but it's not necessarily getting worse."

Both Oro-Medonte and Springwater are still buyer-friendly markets, with considerably more months of inventory than we're seeing in Barrie. Oro-Medonte is showing more weakness, while Springwater looks a little more stable.

So, what do I take away from all of this?

Well, I think the biggest thing is that the market is still very different depending on what you're selling and where you are.

In Barrie, detached homes and townhouses are looking considerably healthier in the sales as is Innisfil, and the condo market is showing some encouraging signs as well.

Outside of Barrie, particularly in Oro-Medonte and Springwater, buyers still have quite a bit more choice.

And across Simcoe County, prices are still below where they were a year ago, but we're seeing fewer new listings and less inventory.

So I wouldn't call this a booming market, and we're certainly not back to the market we saw a few years ago. But there are some signs that the market is becoming more balanced.

As always, if you're thinking about buying or selling, the important thing is to look at what's happening in your particular neighbourhood and your particular type of property. The overall Simcoe County number doesn't tell the whole story.